Hawaii Island Wellness Travel Association
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Our latest newsletter:

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Hawaii Island Wellness Travel Association Newsletter
 



Upcoming General Meeting of HIWTA!
Saturday, August 30, 2008 ~ 3-5 pm
KTA Shopping Center
Public Meeting Room
Waimea ~ Potluck Pupus

Join our discussion about how to attract wellness travelers from abroad.
Jessica Ferricane of the Big Island Visitor's Bureau has agreed to be our guest speaker. As you may know, Jessica is a powerhouse and a wealth of information. This promises to be a satisfying and informative meeting.

We already have a speaker lined up for the October's end meeting as well. Gabrielle, a former owner of two travel agencies in Germany, and a seasoned traveler herself, has agreed to speak to us, and allow us to quiz her on ideas and perceptions that she has from her long experience.

Please plan to join us, and let's all get a handle on how we can expand our influence beyond the current economic trends.

hawaiihealthguide, holistichawaii.com

We are pleased to announce that Hawaii Health Guide.com and Holistic Hawaii.com are now official media sponsors of the Hawaii Island Wellness Travel Association. As such, these two organizations will be helping us to get the word out about important news and events.
Special offers and valuable discounts to HIWTA members are also being provided to assist you in growing your businesses. Read more about each offer below.

WWW.HOLISTIC-HAWAII.COM
1) Broadcast your message about events, products and services to a highly receptive audience with Holistic Hawaii's e-Blasts & e-Magazine. Delivered electronically to an exclusive, permission only list of 7000+ combined subscribers interested in transformational experiences, vacations and healing, health & wellness, and green living.
2) Exhibit at the 11th annual Holistic Hawaii Wellness Expo, September 8-9, 2007. Facilitate a lecture or seminar, lead a movement class, sponsor the expo or advertise in the Expo Program & Resource Guide Magazine.

3) Showcase your holistic enterprise on Hawaii's premier holistic on-line directory. Award-winning, search engine driven, user friendly, and #1 on the web. HIWTA members receive a special rate of $150 for their Web Display Listing showcasing their services. This is a $100 savings.

Contact: Holistic Hawaii at (808) 447-9228

WWW. HAWAII HEALTH GUIDE.COM
Hawaii Health Guide is Hawaii’s #1 Healthy Lifestyle & Vacation Guide reaching over 5,000 visitors & residents a day, searching HawaiiHealthGuide.com’s directories, events and news for your healthy services & products.

With over 50,000 daily page views, a Big Island Health Guide in English & Japanese, and supporting events statewide, Hawaii Health Guide  is part of the foundation of Hawaii’s growing Health & Wellness community and warmly welcomes HIWTA members with our Ohana Membership discount. Use this code: "HIWTA- OHANA-$40" to receive a $40 discount on annual Directory image listings of $240 year.

Additional benefits include discounts on email blast announcements via the Hawaii Health E Network, as well as booth & advertising discounts on the 2007 statewide Hawaii Healing Garden Festivals and Healthy Hawaii Expos.  

Subscribe to the Health-E News on the Hawaii Health Guide.com homepage and learn more.

Contact: Hawaii Health Guide (808) 638-0888 or email to: info@hawaiihealthguide.com

JOIN HIWTA
yoga

HIWTA now has 100 members and we are growing strong! If you are not yet a member of HIWTA and are receiving this newsletter, please consider joining this important network.

Membership categories are as follows:

$25 for students and inbound wellness travelers
$75 for individuals, small businesses and non-profits
$100 for large businesses (25 employees or more)

Dues are good for one year from the start of membership. Members receive a listing and link on our website, discounts and special offers, collective marketing opportunities, invitations to events and trainings, the use of our member logo (when developed), and our electronic newsletter. We are currently researching insurance programs and other benefits that we hope to offer soon.

A downloadable membership application is available on our website:
www.hiwta.org. Phone (808) 885-2181 or email: aloha@hiwtamemberforum.com

bivb logo

The Big Island Visitors Bureau announced the launch of its recently redesigned website: WWW.BIGISLAND.ORG
Please take a moment to browse this exciting new site. There is now a very detailed section on "Spa and Wellness" travel. Our association is featured as a related link on these pages.

Findings from Yesawich, Pepperdine, Brown & Russell's 2006 Portrait of Affluent Travelers report recently disseminated to Hawaii tourism executives indicate that nearly half of all affluent travelers -- defined as having household income over $150,000 a year -- visited a luxury hotel or resort spa at least once during the past year. Others sought great meals. The report said spa activity is increasing in popularity, and is one of the primary purposes of vacation for a growing number of travelers. "This trend appears to be a direct result of the growing level of stress in contemporary life, and corresponding desire to be pampered," HVCB said in summarizing the YPB&R report.

BIVB is currently working on its 2008 Marketing Plan and requests your input and ideas on how to best market spa and wellness travel to Hawaii Island. Please take a moment now to provide us with feedback on the following survey so that your voice and input can be heard. If you have already done so, thank you!

MARKETING SURVEY QUESTIONS:

1) What can we do to increase the amount of spa and wellness travel coming to the Big Island? How do we find higher-spending, highly-experiential travelers?

2) How can we increase the length of stay through spa and wellness travel? How can we encourage visitors to travel around the island,highlighting the experiences and activities in each community and region?

3) Tell us something about your own market and interests and about how you want to grow your business.

4) How can we build the brand of spa and wellness on Hawaii Island?

5) How can we stimulate demand during the soft (shoulder) periods of April-June and September- November?

6) How can we leverage Big Island Festivals, as well as other events, to stimulate demand during shoulder periods?

7) How can we convert cruise passengers to repeat visitors by motivating them to return to the Big Island for a land-based vacation?

8) Any and all other comments and suggestions are welcomed.

Please send your responses by email to: aloha@hiwtamemberforum.com

POST YOUR EVENTS, ARTICLES ON HIWTA WEBSITE

Members of HIWTA are welcome to post news articles and list their events on our website: WWW.HIWTA.ORG

To do so, you simply need to make a reciprocal link from your website to ours. This will help advance our web page and yours in the search engines.

Articles should be educational or newsworthy, not self promotional. About 750 words is a good length.

Listings of events should contain the following information in this order:

Name of Event
Date of Event
Contact Phone Number
Location of Event
10 Word Description


Please send to: aloha@hiwtamemberforum.com


Hawaii Island Wellness Travel Association


February 2007 Newsletter

December 2006 Newsletter

 


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